
Transatlantic Cross-Links -- Case Study
of the British-American Business Council

Richard Fursland

British-American Business Council
http://www.babc.org

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Name: Richard Fursland
Title: Executive Director
Organization: British-American Business Council
Location: New York City, New York
E-mail:Info@babc.org
Web: http://www.babc.org
Topic: Transatlantic Cross-Links -- Case Study of the
British-American Business Council: Interview with Richard Fursland.
Along with reviewing the mission of the British- American Business Council, Mr. Fursland
discusses how U.S. companies use the U.K. as an investment base for Europe, key cultural
differences between America and Britain, and how to work with government export promotion
officers.
Running Time: 17 minutes, 5 seconds
Host: Garrett Wasny, CMC
Interview Date: May 7, 1999